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  • Writer's pictureJonathan Lee

The Opening of Planet Fitness

Updated: Jan 17, 2020

BANG


Ever not want to go to the gym because of loud people?


With Plant Fitness, they are committed to a friendly environment in which no weight dropping is allowed.

Planet Fitness was founded in 1992 in Dover, NH. It first started off as any other regular gym. However, the owners realized that these gyms are geared towards a small percentage of people who regularly use the gym. Most first time gym members did not like the typical attitudes and behaviors that a regular gym provided along with a high monthly price. The owners decided to change their format to create a more welcoming environment at a substantial lower cost.


Planet Fitness is geared towards the first-time workout member who does not want to feel unwelcomed. With the motto 'Judgement Free Zone', Planet Fitness provides an welcoming environment to make everyone feel welcomed and respected no matter your physical etiquette.


With this format, Planet Fitness has grown towards a national franchisor and operator of fitness centers. They currently have more than 1,800 locations worldwide! Their mission of enhancing people's lives with high quality fitness at a low cost as made them into a global brand.


Planet Fitness offers six main benefits that have separated them from their competition:

1. Open 24 Hours

With 24 hours gyms, Planet Fitness fits into your schedule, not the other way around!

2. Clean, Spacious Facilities

A clean club is one of their top priorities, with machines and weights being cleaned on a regular basis!

3. Free Fitness Training

Certified trainers are always looking to help whether its with the use of equipment or a customized training plan!

4. Judgement Free Zone

Comfortable, safe environment in which everyone feels comfortable to be themselves!

5. Tons of Equipment

Various high quality machines and cardio equipment that helps take training to the next level!

6. Friendly Staff

Club staff always ready to answer questions anytime!


The most popular membership is the No Commitment Membership which is $10 per month. With this basic membership, members get unlimited access, free fitness training, and free Wi-Fi. This membership can be canceled anytime with no binding contract.


The second membership is a Planet Fitness Black Card which is $22.99 a month. The membership offers all the perks offered in the No Commitment Membership along with unlimited guest privileges at all Planet Fitness locations, use of tanning, unlimited use of hydromassage and massage chairs, and 20% off Reebok Products! (To see all the perks, use this link!)


Planet Fitness is currently located at 5201 W War Memorial Drive, Peoria IL 61615 in Grand Prairie Mall. It is across from Dick's Sporting Goods and its main entrance faces the mall's west parking lot near a CityLink bus stop.


#cloudy

The empty area the Planet Fitness is occupying used to be home to Rug Rack, Aeropostale, and Hallmark. This move is extremely interesting due to the fact a gym is moving into empty space in a mall, not a retail store.


With the growth of e-commerce, more entertainment stores are starting to fill in to these empty spaces in shopping malls, as seen through planet fitness. It will be interesting to see how well it does with its location in a shopping mall.


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